Recommended Reading Patek President Tells The New York Times Why He’s Canceling the Nautilus Ref. 5711 – And Why It’ll Have One Last ‘Victory Lap’
Just yesterday , we clarified why it is difficult being Patek Philippe – even the littlest experimentation can cause the audemars audits cognoscenti to wail. Authorities, sellers, and internet commenters urgently need Patek to play the hits.
In another interview, company president Thierry Stern answers the inquiries we’ve all been posing since we learned he’d chose to quit creating perhaps the most famous tempered steel sport audemars audits in the world.
Stern disclosed to The New York Times’ Nazanin Lankarani why he stopped the Nautilus ref. 5711, why we found out about it from a run-out rundown and not an authority declaration, what will occur straightaway (however he held his cards close on this matter), and which stores will be the first to get the ref. 5711 replacement. And, he made an astounding declaration – there will be a last run of 5711s. Stern says the 5711 ” … will have a triumph lap. We will have an unexpected last arrangement of the Ref. 5711. What’s more, it isn’t what was left in the pipeline.”
If you’ve perused Stern’s past meetings (counting, ahem, our own ), at that point you’ll no uncertainty perceive the bluntness that describes his answers. He has his explanations behind what he did, regardless of whether they appear to be unreasonable. Eventually, it came down to focusing on Patek Philippe as a brand over one single SKU. He’s not re-thinking the choice to murder off a fan favorite.
To read the entire story, visit The New York Times.